Senior Content Marketing Manager

Bengaluru, Karnataka
Work Type: Full Time

The Uniqode story:

Uniqode (formerly Beaconstac) started out as a way to leverage technology to solve the disconnect between the physical and digital worlds. The solution was to deliver proximity marketing experiences using QR Codes, NFC tags, and Bluetooth beacons.

Over the last few years, Uniqode has become the chosen platform for over 50,000 businesses worldwide due to their proximity marketing needs. We're currently powering over 200 Million QR Code scans worldwide and growing at a 100% rate. We're also a pioneer in the digital business card realm - a modern, paperless way to share one's professional and company contact details.

We pride ourselves on being a people-oriented company with investors like Accel and Telescope supporting us in our journey. We are a group of passionate and driven individuals focused on building a world-class product through collaboration.

Uniqode’s team is spread across India and the USA, with offices in New York and Bangalore.

Why we are looking for a Senior Content Marketing Manager:

A Senior Content Marketing Manager will shape our strategy, enhance our brand, engage our audience, drive innovation, develop our team, and deliver results. We're excited to find a leader to help us achieve our ambitious goals.

The Senior Content Marketing Manager reports to the Director of Marketing based out of our India Office.

As a Senior Content Marketing Manager, you are expected to:

  • Build a content strategy that aligns with the organization’s priorities

  • Collaborate with the SEO managers, sales team and product managers to build and maintain a content calendar.

  • Oversee the content writing process, ensuring high-quality content pieces that meet editorial standards.

  • Identify opportunities for content optimization and enhancement based on performance metrics and SEO insights. Collaborate with SEO and off-page SEO teams to implement improvements and drive engagement.

  • The leading indicators of success in this role would be parameters capturing the quality of the content and an increase in traffic and trials from it. 

What we expect from you:

  • Proven work experience as a Content marketing manager

  • Proficiency in MS Office and WordPress or other Content Management Software

  • Understanding of web publishing requirements

  • Editorial mindset with an ability to predict audience preferences

  • Hands-on experience with SEO and web traffic metrics

  • Expertise in social media platforms

  • Project management skills and attention to detail

  • Excellent communication and writing skills in English

  • BSc degree in Marketing, Journalism, or a relevant field

What’s in store for you at Uniqode?

  • A well-deserved compensation package that recognizes your skills and contributions to our team.

  • Join our journey with an opportunity to share in the company's success through equity ownership.

  • Get the opportunity to work with hand-picked individuals who are experts in their domain and passionate about the product.

  • Contribute to a product that is rapidly growing and is the chosen platform of thousands of businesses across the globe.

  • Experience the flexibility of working both in-office and remotely, optimizing your work-life balance.

  • Secure your well-being with comprehensive health insurance coverage, ensuring you and your family peace of mind.

  • Receive dedicated mental health support, fostering a nurturing workplace environment that values your emotional well-being.

What people say about us:

We pride ourselves on being a company that values and cares for its people. Our Glassdoor and G2 reviews are a testament to that.

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